We're going to be shooting a PR-centered episode of Feedback soon. I know you love to play games but how much do you know about the people who make sure you know which one to pick up every Tuesday? Special guests Aubrey Norris from Deep Silver and Mark Van Lommel from Nexon will be in studio to answer your questions. If you want to get into video game PR or just wonder how it works, ask us stuff!!!!!!
Comments
Displaying 1–20 of 37
122
Funkapillar
Obviously target market is important; how do you go about determining this? For instance, is it fait accompli for something like a sequel, or more difficult to avoid a known past approach in search of something fresh when dealing with follow-up title?
Mdctenga
Whether it's staying on top of media coverage or clawing for assets, PR pros rarely seem to have time to sleep, let along play games. Do you play any games? If so, what things have you done that helps you manage your time so that you can (occasionally) pick up a controller?
Every industry has their own nuances, but what are some transferable PR skills that you believe are necessary to survive in the gaming industry?
Mdctenga
Aubrey: The campaign leading up to Dead Island's release was amazing. There are many times where PR pros have to do crisis communications when something bad happens, but in your case, you had something so fantastically received (the release trailer) that it seemed nearly impossible to live up to that hype. What was your mentality during this time and what did you do to handle it all?
Mdctenga
How important is location? Since the (western) gaming industry is centered around San Francisco or Santa Monica, how does one from somewhere nowhere near the hotspots get their name out there?
What kinds of works do you recommend putting in a portfolio?
Many stories that spread are simple copies of press releases. Where do PR pros usually distribute their press releases to get the most exposure?
Many PR positions require 3-5 years minimum experience for entry level positions. Internships are one way of developing that experience, but what are some other methods you can suggest?
Name a campaign that particularly sticks out in your mind? Why?
How would your crisis communications be if you were in Paul Christoforo s place?
In-House or Agency?
A question for everyone, any pitches you ve done/ received that immediately caught your attention?
Other than G4 (of course), which outlets and/or games Journos do you follow constantly to keep on top of the industry?
If you were hiring right now, what would would a potential candidate need to have you specifically jumping out of your seat and exclaiming "OMG! I HAZ TO HAVE YOU1!!!!!1"
Chilaquilles
With the wii-u (or what ever is going to be called) coming up. what launch title would make your wallets tremble? I personally think a nice Pokemon game and not just the Stadium games, a true Pokemon game would make me buy one. Also I think Diablo 3 would work pretty well with the tablet. What do you think?
coanunn
What has been the most impacting PR faux pas you've experienced? What steps would have avoided those issues and should be learned across the industry?
M4Dash
What do you consider the main difference between sales and PR? Isn't the main goal in both ultimately trying to sell the game.
paranormal-pants
Dear Feedback Panel,
What kind of jobs are available in the video game industry with a business degree? I love your guy's studio and also enjoy the articles at IGN. Is there jobs for business majors that interact more with the games rather than crunching numbers in a cubicle?
mryams
Most people that work with the industry and gamers are looking forward to Bioshock Infinate, but while it will sell to the hardcore, how can 2K and Irrantion appeal more to the casual gamer that does not know who Ken Levine is or familiar with Bioshock in general?
The game will probably be critcally praised but is that enough to sell copies?
MetalX224
With the new way Mass Effect 3 allows you to choose the kind of game you play, how do you feel this will affect other games with storytelling? How will it affect Mass Effect 3?
silly rabbit
Has there ever been a time when you said that the idea for a game won't sell? Do you have input in the beginning of the process?
If blair was a video game, what would it be called? SUPER DRUNKEN MASTER HAPPY FUN TIME?
ChanceEncounter
Blair, since Jessica will be playing a romanceable character in ME3, what advise can you give to gamers who wish to romance Diana Allers?
Mamoru1616
What do you think are the best soundtracks in video games? There are some that are just iconic and so it's hard to really say that they're bad. For example Mario's soundtracks aren't very creative or interesting but several of the songs in those games are still very recognizable and fun. Which honestly is all you need for a Mario game whereas another Nintendo franchise like Zelda probably has a more robust soundtrack with songs that I like a lot more than pretty much anything from Mario games.
However, I must say that my favorite video soundtrack at least at this moment in time would be the one from Chrono Cross, simply because it is mainly that soundtrack that makes that game memorable for me. Though there have been many games with excellent soundtracks they are rarely the main thing I remember fondly from those games. Chrono Cross may be a better game then many give it credit for but honestly the soundtrack may very well be the best thing about that game.
As an added condition, I'd like to encourage the panel to refrain from dwelling on games like Guitar Hero and Rock Band that are music based games where the music is licensed. I don't mind choosing games with licensed music but I was hoping to look more to games with original soundtracks.
db83
Jessica's reveal in last week's episode that she would be a "romanceable" character in Mass Effect 3 raised a TON of questions: If you were in Jessica's shoes and had a character in Mass Effect 3, would you "romance" yourself during your play through of the game? Also, if Jessica romances herself in her own game, does that count as some weird form of technologically advanced masturbation? Lastly, if Blair romances Jessica in real life, WHILE romancing her character in the game, will that rip a hole in the space-time continuum, plunging the planet into the apocalypse foretold in the Mayan prophesy?
M4Dash
How does one get a video game PR job? Rarely do I ever see any entry level opening for a position in that field.
Nintendoforce
does the panel think bethesda could a good Zelda game?
UNEMPLOYEDxxxxJEDI
Resident Evil Revelations comes out this week and it''s going back to it's roots of being a true horror game. I love playing games, that scare the crap of me. But there's harley any horror games out there and I'm tired of zombies games, I want a Paranormal Activity game or Eternal Darkness 2. Why don't games developers make anymore horror games ?
edman2448
In a past episode of feedback it was mentioned that many people may not know the difference between a developer and a publisher. Myself being one of those people that don't know the difference, can you please explain the difference between the two and what their different responsibilities are for a game.
Duskey
The release date for the Xbox version of The Witcher 2 was recently announced. Do you think there's a market for releasing games for other platforms months after the initial release, or will people dismiss it since it's not a completely new title?
TheLegendaryFox
Do you think the music in Zelda might be one of the big factors that grants it such a huge fan base. If so What advice would you give upcoming sound designers looking to get into the industry?
Displaying 1–20 of 37
122
Add a Comment