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Microsoft: No Xbox 720 In 2012

sjohnson
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Posted January 30, 2012 - By Stephen Johnson

Xbox 720 Ad Spotted In Real Steel Trailer

In spite of rumors posted endlessly by internet video game news outlets (like ours), according to Cedrick Delmax, marketing director of Microsoft France, there won't be a new Xbox released in 2012.

In an interview with French media outlet Lepoint.Fr, Delmax said:

“We’re in an industry that talks a lot, that likes to tell stories. I am not convinced things will happen this year. Xbox 360′s cycle is not at all finished. The proof is that we don’t see the logic in cutting the price this year. E3 is still premature. What’s certain is that there’ll be nothing new in 2012.”

I'm not sure what the phrase "E3 is still premature" means in this context. Does that mean premature for the announcement of the system or premature for the system's release? My guess, sadly, is the former. While we all wish that the next-generation of gaming systems would come sooner as opposed to later, in reality, I doubt Microsoft is going to hype a brand new system when their same-old system is still selling so well. It's fun to speculate and spread rumors, but in the end, Microsoft will release the system when it feels it will make the most money. 

Microsoft isn't officially talking, of course. The last official word we've gotten from a Microsoft representative:

“As an innovator we’re always thinking about what is next and how we can push the boundaries of technology like we did with Kinect. We believe the key to extending the lifespan of a console is not just about the console hardware, but about the games and entertainment experiences being delivered to consumers. Beyond that we don’t comment on rumors or speculation.”

So what do you guys think? Is an E3 reveal going to happen or not?

Source: VG 247

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Microsoft: No Xbox 720 In 2012
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