"I'll have the #4, a taco supreme and side of PS Vita, please."
Video games and fast food have been involved in a tumultuous love affair for decades. The two nurture each other, care for each other and compliment each other. Gaming's latest, and potentially cutest new couple, is the PS Vita and Taco Bell.
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PlayStation and Taco Bell confirmed their love affair during CES 2012. To celebrate their undying love they are launching "the biggest hardware giveaway in the history of PlayStation." The promotion is called "Unlock the Box." Every 15 minutes a PS Vita will be given away from January 26 until March 11. Each Vita will comes with a copy of Little Deviants game card, 4GB memory card and a choice of the following: ModNation Racers, LittleBigPlanet (at launch), or MLB 12 The Show (at launch).
To win, all you have to do is buy a specially marked $5 Buck Box, which comes with a Cheesy Gordita Crunch, a Crunchy Taco, a Burrito Supreme and
diabetes a medium fountain drink.
There are other ways to win too. "In addition to “Unlock the Box,” fans can win through Taco Bell’s mobile app by battling their friends on Reality Fighters Dojo, an exclusive augmented reality game experience set on the $5 Buck Box. The third opportunity is by entering an online contest that will encourage users to boast about what they’d be willing to do for a PS Vita. Consumer videos and images that are submitted will be placed in an online gallery where viewers can vote for the winners."
If PlayStation loves it they better put a ring on it.
Source: PlayStation Blog