I'm not sure why this trailer works, but it does. Live-action video game trailers tend to reach for new heights of cheesiness -- to the point that the best ones will embrace that fact (see also: the entire Saints Row: The Third marketing campaign) -- but this new one for Call of Duty: Modern Warfare 3 plays things relatively straight and, against all odds, succeeds.
Granted, that could just be the overwhelming sense of excitement over tomorrow's long-awaited MW3 release talking. Or it could be the fact that Sam Worthington and Jonah Hill are actually given some fun scenarios to do what they do best in. In any event, it's mission accomplished for this trailer.