The lovely physical specimen you see above is model Irina Shayk. I'm not just posting her Sports Illustrated cover as a way of pandering to the base instincts of our male, heterosexual readers. I'm posting her picture because Shayk and fellow Sports Illustrated model Chrissy Teigenare co-starring in Need for Speed The Run.
“We’re thrilled to be working with Sports Illustrated to deliver the biggest, fastest, and sexiest entertainment event of the holiday with Need for Speed The Run,” said Steve Seabolt, Vice President of Global Brand Partnerships at EA. “Gamers, racers and Sports Illustrated Swimsuit aficionados alike will love seeing Irina and Chrissy transform from the physical to the digital world, playing lifelong friends competing in a heart-pounding race from San Francisco to New York.”
Seabolt actually called people "Swimsuit aficionados," which is a phrase a wholeheartedly love. Anyway, the two ladies will star as "best friends and rival racers" who compete against Jack, the protagonist in Need for Speed The Run.
As part of the partnership, Sports Illustrated and Electronic Arts are producing “The Making of Need for Speed The Run” DVD which will be included in a Sports Illustrated subscription offer whereby new subscribers will receive a six month All Access subscription to SI, Need for Speed The Run video game and the DVD (for $49.95).
Let me reiterate: This story has not been an excuse to post the above photo on a video game blog. It is legitimate video game news, and I resent the implication of your accusation, sir. But here's the full length cover, for informational purposes only: