X

TheFeed

MX vs ATV Alive To Get DLC Every Two Weeks For The First Few Months Following Its Release

Nikole
7 Comments

Posted May 4, 2011 - By Nikole Zivalich


mx vs atv alive

MX vs ATV Alive, THQ's upcoming racing game, will get new DLC every two weeks. If that much DLC sounds new to you, it's because it is. Consistent DLC is part of THQ's new strategy which includes a more aggressive distribution of DLC and post-launch demos, like Homefront's upcoming multiplayer demo. MX vs ATV Alive will retail for $40 in the US. Gamers will be able to buy the game at a reduced price, buying more content as they see fit.

VIDEOMX vs ATV Alive "What is a Whip?" Trailer

“We have extensive DLC available from the first day and are planning to release new content every other week over several months.  You can download different tracks, riders, bikes, vehicles and game modes. In addition, buying MX vs ATV Alive new will come packed with a code giving gamers access to $10 worth of free DLC," said THQ’s corporate global brand manager Ali Bouda.”

THQ went on to warn gamers and publishers this model wouldn't work for all genres or all games. MX vs ATV: Alive is the only game they've confirmed will offer this amount of DLC. “The title lends itself to this new model because it is a big game about environments, tracks and vehicles – not about a continuing story like Homefront and Saints Row.” THQ is testing the DLC waters in a very brave way that I think will pay off. Do you think letting gamers buy more content as they want it is a good idea?

MX vs ATV: Alive will be released on May 10 for the Xbox 360 and PS3.

Source: MCVUK

Tips, suggestions? Find me on Twitter.

Tags: DLC, Videogames
MX vs ATV Alive To Get DLC Every Two Weeks For The First Few Months Following Its Release
http://www.g4tv.com/thefeed/blog/post/712379/mx-vs-atv-alive-to-get-dlc-every-two-weeks-for-the-first-few-months-following-its-release/
http://files.g4tv.com/ImageDb3/266595_S/mx-vs-atv-alive.jpg
BlogThread_712379

ADVERTISEMENT

Blog Tags

g4tv.com
  • E3 2010: Bionic Commando Rearmed 2 Interview

    Posted: June 24, 2010

    3,642 Views | 02:27

  • Feedback Field Trip -- BlizzCon 2010 Edition

    Posted: October 25, 2010

    19,685 Views | 08:21

  • Tomboys in Fishnets: Mi Gustan Mis Boobies!

    Posted: December 12, 2008

    617 Views | 01:27

  • Namco Bandai Booth At Tokyo Game Show 2012

    Posted: October 1, 2012

    3,179 Views | 04:42

AdChoices