Bing! Achievement Unlocked!
The Academy of Interactive Arts & Sciences (AIAS) has just announced that Bing Gordon, currently partner at Kleiner Perkins Caulfield & Byers, will be the fifth AIAS Lifetime Achievement Award recipient.
Along with having a very cool name, Bing Gordon shaped the gaming industry while running Electronic Arts, and continues to influence the entire Game world though his current focus on the business of social gaming.
The Lifetime Achievement Award will be presented by Don Mattrick, President of Interactive Entertainment Business, Microsoft, at the 14th Annual Interactive Achievement Awards, at the 2011 D.I.C.E. (Design, Innovate, Communicate, Entertain) Summit on Thursday, February 10, 2011 at the Red Rock Resort in Las Vegas.
You'll be able to watch it, right on G4, too. The AIAS Awards will air on Saturday, February 12th at 4pm ET in a one-hour, G4 special presentation. We'll also be featuring a live, same-day webcast of the awards on our D.I.C.E. super-site!
Bing’s, whose favorite games of all time are World of Warcraft, the Sims, Diablo, Pogo, Civilization, Columns, Freecell, Farmville and Mafia Wars, said this about the industry, "From a small group of outliers and contrarians, we have grown to an industry that changed media usage, and proved that interactive really is better," said Gordon.
Martin Rae, president, Academy of Interactive Arts & Sciences said of Bing, “He really believed in the video game industry and dedicated his life to nurturing and growing the industry into what it is today. Always ready for a new challenge he saw the same potential in the social gaming category and took on this frontier, an industry that has really erupted and has really changed this industry.”
AIAS's Lifetime Achievement Award recognizes contributions of individuals to the interactive entertainment industry outside of game makers.