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A research note released today suggests that stock-holders won't be happy until Activision implements an additional fee for players who wish to participate in any CoD multiplayer modes. According to an analyst, keeping Call of Duty's multiplayer free is "a betrayal of shareholder trust."
Michael Pachter, a Wedbush analyst, suggested that Activision's decision to not charge players an additional fee for multiplayer is "a serious strategic error." Pachter went on to say, "We firmly believe that until the publishers address monetisation of multiplayer, game sales will continue to be challenged by the publishers' altruistic decision to provide significantly more entertainment value per hour than ever in history."
This is a response to Activision Publishing CEO Eric Hirshberg's promise that Activision would never charge for "out of the box" CoD multiplayer. However, Activision Blizzard CEO Bobby Kotick said he would charge Call of Duty players a subscription service "tomorrow" if he had his way.
The Call of Duty franchise is known for its multiplayer. CoD: Modern Warfare 2 and CoD: Black Ops are among the most popular played games on Xbox Live and the PlayStation Network. Would you continue to play if you had to pay a subscription fee? Pay-to-play didn't work out so well for APB: All Points Bulletin, could this be beginning of CoD's downfall?
Source: CVG
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Comments
Displaying 141–160 of 249
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-John-
I'm going to laugh when they do this and the next CoD bombs.
GamebustaZX
and screw them money hungry hoes go ahead make COD multiplayer cost money and watch the fan base drop off like flies until they got a community of like 7 people if they charge for COD multiplayer they will drop to the bottom of the barrel after they do that ever damn shooter gonna be better than COD and people not gonna pay for XBL and to play another game THAT IS ON XBL if they charge us its gonna be funny to see these greedy share holders with no money instead of the money they have I mean come on most people online dont have jobs and are just teenage gamers and wont be able to afford it and people like me with a Job dont need another bill to pay
raymondb1981
Yes, charging people to play multiplayer would bring in more of a revenue stream for Activision however there is two generations of gamers who have grown accustomed to "free" multiplayer gaming. To try and make players now pay for internet access, network access (PS3 network or Xbox Live), and NOW multiplayer in individual games? People would cry over the new expense and would probably give up on multiplayer all together. They waited too long to try and charge the consumer for something that has been all along free. This is corporate greed at best and Activision would be wise not go this route. I for one have limited funds and I am very picky over what games make it into my home. I know I would be one more person giving up CoD if Activision decided to charge for multiplayer.
BrianC6234
How much did Bobby Kotick pay Michael Pachter to say this? Kotick was the most hated person in gaming but now I think that honor goes to Pachter. Does this clown even have a clue? The economy stinks now. Activision is probably just happy to be selling millions of copies of this game. Why ruin it with nonsense talk like this?
XXXSpartan118XXX
This is most likely for PS3 owners since for Medal of Honor you need to pay on PSN and on Xbox Live you don't since to play you need Gold which is already bought
tiger7ven
sounds like the "share holders" got ahold of some after market numbers showing just how many people play online cod, and the dollor signs in their eyes popped out of their heads along with all rational thinking.
jaespur21
I just played my first weekend of black ops and I know I wouldn't pay for that. whats interesting is what they charge.
what if they charge $1.00 and a 500,000 people say what they hell its only a dollar. now every two months they make at least a Million dollars
Yobekcir
simple answer... No
there are alot of other games I could spend my Free... time playing.
TrustFall
money money money money my GOD this world is getting so boring and offensive. It can't just be something people enjoy with the $60 price tag. No. That's not enough. We need to "monetize" it. Priks like that are all that is wrong with this world. They are garbage.
xMAYHEMx
So they think it's smart to charge people for something they already pay to do? I see that they have real bright analysists and public relations reps on their side. They must be on CRACK to think people will pay additional money to play a game that people pay to play initially in the first place, greedy bastards.
GeneralKumar
People already b!^(# about having to pay for XBL, If the game companies really want to put used game sales out of business then they better not charge for multiplayer... if they did, people would either buy it used to offset the cost of the subscription or not buy it at all... As long as its only CoD i dont really care, after that pathetic excuse for a game MW2 was as glitched and boring as it was i wont be buying another CoD for a while
retr0kinetic
Greedy bastards, let em add the fee and watch the franchise crash. I know no one in their right mind that would pay xtra for that multiplayer. Kinda funny how rediculous it is...
UnJakeable
Hell no I won't pay to play ANY FPS !!! COD included.
thebigadj91
damn activision dont be dumb. charging for multiplayer would make so many ppl turn to other fps. EA would love for this to happen so that everybody turns to their fps instead.
kingdom0117
No, i wont continue to play. F IT!!!
tha_destroyer_86
there are way to many games to go to for multiplayer if Activision decides to charge for their multiplayer. Personally i wouldnt play multiplayer if they started charging. but i think thats most people that are posting on this thread.
diehard98
theres no way i would ever pay for cod multiplayer. there are plenty of other games ill play instead. itll just push an overwhelmingly loyal amount of fans to either battlefield or moh. from a greedy douchbag approach it would be the best thing to do. in any other respect its a crap idea
Xeno_6891
Activision would really pushing its luck if it instates a fee for multiplayer. Maybe this will serve as a lesson to Bobby Kotick. I'll be calling karma on this issue :p
georgebaggy
This would absolutely kill their sales and player count. that's the problem with these big publishers, their only passion in life is making money and that conflicts with the developers' passions, which are making games and supporting a healthy community.
cmaster1986
Your move Activison.....what's it gunna be, you feel lucky?
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