Playboy Launching Game Label


Posted August 25, 2010 - By Stephen Johnson

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Playboy magazine today announced that it is launching a video game label. Hef's company has partnered with online game company Bigpoint to distribute select titles through Playboy's website, beginning with Bigpoint’s Poisonville. Poisonville is a browser-based MMO crime game in the vein of APB: All Points Bulletin. It's in open-beta right now, so feel free to give 'er a rip. Just click here.

While the trailer (embedded below) shows off your typical "ain't this gritty!?" urban gameplay we've enjoyed since Grand Theft Auto 3, we were struck with the official description of the title:

"Poisonville is an action-oriented, Massively Multiplayer Online Game (MMOG) that puts gamers into a fictional U.S. city where crime and corruption rule the streets. Players must complete a series of missions in order to counteract corruption, regain respect, and rebuild their reputations. Throughout the game, players will be encounter beautiful, Playboy-caliber women."

You hear that? Playboy-caliber women!

Recently we've seen Playboy featured as a stat-booster in Dead Rising 2, and Playboy centerfolds featured prominently in Mafia 2. I can only hope Playboy expands its offerings from the obvious (hot chicks) into the less heralded aspects of the magazine. What we need is a game where the collectibles are thoughtful essays from Gore Vidal or articles on quadraphonic stereo systems.

Playboy Launching Game Label


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