Joe "Comeback" Montana appeared onstage during EA's E3 2010 press conference to talk about the new Gameflow system in Madden NFL 11, where the game suggest a particular play for you based on the situation you might find your team in. Joe was there to vouch on the authenticity of the new feature. The coach will bark the play at you in your ear through your headset, and you can read more about this in our very own preview.
Although we say, forget that Joe. Where's this Joe?