The combination of a price cut and PlayStation 3 Slim proved a profitable move for Sony in September, as the month's numbers from the NPD Group were released this afternoon. Sony sold 491,800 units in September, besting Nintendo by just under 30,000 machines and nicely outpacing Xbox 360.
Note: September's tracking period was five weeks, compared to August's four weeks.
- Nintendo DS: 524,200 (down from 552,900)
- Wii: 462,800 (up from 277,400)
- Xbox 360: 352,6000 (up from 215,400)
- PlayStation 3: 491,800 (up from 212,000)
- PSP: 146,000 (up from 140,300)
- PlayStation 2: 146,000 (up from 105,900)
"All three console manufacturers enjoyed the impact of lower prices on unit sales," said NPD analyst Anita Frazier, "as the PS3, Wii, and Xbox 360 realized an increase over August of 87%, 33%, and 31% respectively, on an average sales per week basis."
PlayStation 3 held up strong against its console brethren (even with Nintendo nipping at its heels), but Nintendo DS still outpaced everyone else, pushing 524,200 units during the month of September. A sales spike was expected for nearly all platforms as a result of the price adjustments, but whether those spikes hold for September's winners remains to be seen.
Plus, next month is PSP go.