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One of the year’s hottest upcoming titles is undoubtedly EA’s hellish action game Dante’s Inferno. Fittingly, EA has also managed to cause one of the most heated debates of Comic-Con 09, but it only partly has to do with the game itself.
See, EA decided to hold a “Sin to Win” contest to promote its upcoming game. The theme for the first round of the contest was the sin of lust, one of the nine circles of hell depicted in the classic poem and its game adaptation. To enter the contest, EA asked Comic-Con attendees to “commit acts of lust” in the form of taking a picture with one of the countless, scantily clad booth-babes scattered through the convention, and then Tweeting the picture to the Inferno developers' Twitter account, @danteteam.
Sounds innocent enough, and it seems to fit well within the theme of the game and the established traditions of Comic-Con and similar conventions (taking pictures with booth-babes is one of the oldest and most revered of all gaming convention traditions). However, as Mashable reports, quite a few people took offense to the contest, with many calling it “sexist”, “misogynistic”, and tantamount to “sexual harassment.”
In response to all the unexpected criticism, EA then issued an apology via Twitpic, saying:
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Comments
Displaying 1–11 of 11
Rauk_on
Im pretty sure the problem people have with this contest is the prize itself which is supposed to be a date with two women. To some this may seem like they are selling two women for a date and thus appearing objectifying.
RavenX
I�m not surprised, you can expect a bunch of holy men and women standing outside of GameStops and other videogame stores when this game comes out, this is just the beggining
exen
I think EA's marketing team might be retarded. I'm pretty sure a gameplay trailer might have been a better way of advertising their product than a crappy twitter contest which only applies to ComiCon attendees.
EKG
Wow, I can not believe how absolutely and utterly stupid some people are. This article said it all, and said it well. People are upset because EA asked people to take pictures with Booth Babes, something most people do willingly. Look at it like this, all this is is an excuse for people who like to hear themselves talk rant and rave about something until they feel better about themselves. At the same time, however, they make themselves look like Crying little Babies, who throw tantrums when they don't like something or when something doesn't go their way. Just like a 4 year old.
Shadowskill11
Shadowskill11's comment is abusive and has been removed.
MahaPanta
The problem is that some people see "Commit act of Lust" and think sex. Some people will take this as more than what it is, and think that it's a challenge to have sex with as many booth babes as you can.
deadevilmonkey
maybe its the gay community complaining. I wonder if they had "booth dudes" if everyone would have been happy?
bishop186
Ah. I love people overreacting. It creates hilarity.
RedSigma677
i dont see what the problem is?
Adtimus
people do tend to overreact, it's almost as if some people want to be offended just so they can complain about it
theg90
I am sooooo doing this
Displaying 1–11 of 11
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