Steve Ballmer Apologizes For New Xbox Confusion


Posted June 22, 2009 - By pklepek

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Backtracking executives, ahoy! Microsoft CEO Steve Ballmer was likely thwacked over the head with a stick the moment he left the stage in Chicago last week, where his comments implied a "new Xbox" was coming sometime next year, compounding rumors circulating the 'net recently. Ballmer claims to IGN UK, however, that it was all a misunderstanding.

"I confused the issue with my poorly chosen words," he said. "There is no news in my comments. Things are as reported after E3. Sorry."

Such a response is expected. Ballmer and Microsoft weren't looking to make any announcements last week, but it doesn't mean there wasn't truth within Ballmer's statements. It's looking increasingly likely Microsoft will re-brand Xbox 360 with a relaunch of sorts next year. New hardware? Probably not. New, Natal-focused bundle with a massive marketing campaign to court Wii owners? Hmm.


Steve Ballmer Apologizes For New Xbox Confusion


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