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EA Executive Believes Xbox 360 Is "Maxed Out"

JGaskill
116 Comments

Posted June 9, 2009 - By Jake Gaskill

Xbox 360

It’s been just a week since Microsoft executive Shane Kim remarked to VentureBeat that his company believes the Xbox 360 has a 10-year lifecycle (thanks in large part to whatever Project Natal will eventually turn into). And yet today, we’re hearing something quite different from a major third-party player. Now, far be it from me to pontificate on the technological potentiality of the 360 over the next several years, so I’ll let senior vice president of EA Games Europe, Patrick Soderlund, do it for me.

During an E3 2009 interview, Soderlund told Official Xbox Magazine:

"Sony has a lot of good games this year. If you go to their booth, there's a very consistent, high quality product line-up and that will help them. I do think that we'll see developers inside the organization getting to understand the PS3 better and I think that we're getting more power out of PS3 right now... I think that we've maxed out the 360 but we haven't maxed out the PS3."

Rah! Rah! Flame bait! Flame bait! Yeah, I get it. Soderlund also said that the 360 is his favorite console, and that, “If I was Sony, I would have a headache,” so simmer down people. And just because Soderlund believes the 360’s technology can’t be pushed any more (which is a major accusation that would require hard data to prove, which Soderlund does not provide) doesn’t preclude the 360 from being capable of churning out quality titles for years to come, as shown by the perennial success of Sony's second console offering, the PlayStation 2.

But enough of my ramblings, what do you think about the Xbox 360 apparently topping out in its just its fourth year on the market?

Source. Source.

EA Executive Believes Xbox 360 Is "Maxed Out"
http://www.g4tv.com/thefeed/blog/post/696365/ea-executive-believes-xbox-360-is-maxed-out/
http://files.g4tv.com/ImageDb3/141640_S/Xbox-360.jpg
BlogThread_696365

Comments are Closed

  • qec

    HAHA, "microsuck will have to make an all new console to compete with ps3". HAHA

    Yeah but the PS3 still has to move a few units to compete with MicroSuck

    Posted: June 9, 2009 11:18 AM
    qec
  • Tmidiman

    I think what he sad is good. It's easier to get to the 360's processing power and utilize it for making great games. The PS3 ha lots of power, yet programers still struggle with it. Everything should run at 60 FPS, but they can't make that happen. It's great to have a corvette, but if you can't get it up to speed it can be frustrating. And yet owners of the PS3 still feel the need to justify their purchase.

    Posted: June 9, 2009 11:18 AM
    Tmidiman
  • Tmidiman

    I think what he sad is good. It's easier to get to the 360's processing power and utilize it for making great games. The PS3 ha lots of power, yet programers still struggle with it. Everything should run at 60 FPS, but they can't make that happen. It's great to have a corvette, but if you can't get it up to speed it can be frustrating.

    And yet owners of the PS3 still feel the need to justify their purchase.

    Posted: June 9, 2009 11:18 AM
    Tmidiman
  • lyoko2

    @sony fanboys listen to yourselfS for 5 secs. your listening to ea let me rephrase that in caps EA

    Posted: June 9, 2009 11:16 AM
    lyoko2
  • raziel_hell

    RedRingshelved@ Gran Turismo was a great series till they sucked the same formula dry. Now they are playing catch up.

    Posted: June 9, 2009 11:15 AM
    raziel_hell
  • DVDAjoobs

    woohoo.ooo gj sony...way to finally pick up momentum. im happy for them. console wars are more than 1/2 over, and theyre finally getting some good games.im glad i can use my ps3 now for games instead jus movies.

    Posted: June 9, 2009 11:15 AM
    DVDAjoobs
  • Victoryismine52

    @raziel_Hell
    He's only saying that the hardware is maxed out. Software inovations can still help but they can only do so much.

    This doesn't really surprise me as developers didn't have to work that hard to unlock the 360's potential where with the PS3 developers are only now starting to truelly figure it out. I do find this funny though coming from the company that totally botched the orange box port to PS3 and ruined Valve's impression of the 360. Thanks a lot EA now I have to buy Valve software for my 360 that keeps breaking.

    Posted: June 9, 2009 11:14 AM
    Victoryismine52
  • Tmidiman

    I think what he sad is good. It's easier to get to the 360's processing power and utilize it for making great games. The PS3 ha lots of power, yet programers still struggle with it. Everything should run at 60 FPS, but they can't make that happen. It's great to have a corvette, but if you can't get it up to speed it can be frustrating.

    Posted: June 9, 2009 11:14 AM
    Tmidiman
  • RedRingshelved

    Look at Forza Motorsport 3 and compare that to Sony's Gran Turismo 5! Yea I would say the xbox 360 is maxed out! LOL! Go Sony and all your awesome exclusives show off that raw power of the Playstation 3!

    Posted: June 9, 2009 11:07 AM
    RedRingshelved
  • X02

    Sure why not - the 360 is probably maxed out. That doesn't mean that good games can't or won't be released on it.

    Heck, by this logic, the Wii should've been dead by now. But games like Mario Galaxy 2 or the next Zelda does not necessitate the most powerful to be great.

    Posted: June 9, 2009 11:05 AM
    X02
  • RedRingshelved

    Look at forza motorsport 3 and compare that to Gran Turismo 5! I would say the xbox 360 is maxed out! LOL! Go Sony and all your awesome exclusives show off that RAW POWER OF THE PLAYSTATION3!

    Posted: June 9, 2009 11:04 AM
    RedRingshelved
  • down311

    Maxed out means nothing. Price point and game library does. 360 will always be cheaper than PS3, development costs for 360 will always be cheaper too. Take that and a larger user base and you've got a system that developers can't leave.

    Posted: June 9, 2009 11:02 AM
    down311
  • chocosquirrel

    It wouldnt suprise me considering the Hardware itself is a poorly made POS. If it werent for the great games it started with, the system would have failed years ago.

    Posted: June 9, 2009 10:51 AM
    chocosquirrel
  • Bruce_Lee2099

    360 MAXED Out , lol hahahahahahahahahahahaha, that sucks, lol

    Posted: June 9, 2009 10:50 AM
    Bruce_Lee2099
  • down311

    PS2 was maxed out....then God of War II came out and damn !

    Someone should show this to EA

    http://www.youtube.com/watch ?v=UNKAtb8jMOc

    Posted: June 9, 2009 10:48 AM
    down311
  • raziel_hell

    Most 360 games are unreal engine and it always gets upgraded and alan wake looks great.

    Posted: June 9, 2009 10:47 AM
    raziel_hell
  • blasphemous

    well only silly xbots would argue otherwise, c'mon silly xbots "well...BAM..there it is"

    Posted: June 9, 2009 10:45 AM
    blasphemous
  • WrathofSuperman

    ps3 overpriced my a#$, microsuck will have to make an all new console to compete with ps3

    Posted: June 9, 2009 10:41 AM
    WrathofSuperman
  • l33t360

    @bizarro

    comments from dead last place sometimes don't register. what was that again?

    Posted: June 9, 2009 10:40 AM
    l33t360
  • T_Rexx

    lol... surprised it took him so long to finally admit it.
    Guess he needs to start develop for the PS3 first then port to 360 as of now on.

    Anyways the 360 is dead! Even M$ recognizes it!
    Momentum...SONY PS3.

    Bring it!!!

    Posted: June 9, 2009 10:35 AM
    T_Rexx

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