To paraphrase Rorschach, "The accumulated filth will look up and shout 'Practice safe sex!' And I'll look down and whisper, "sure"
I guess we can call this blue prophylactic an "alternative" Dr. Manhattan costume. It seems that Warner Marketing is getting the word out on Watchmen (like they need to) with some novelty items. WatchmenComicMovie is reporting that this Watchmen condom was distributed (to certain media, presumably) over the Valentine weekend.
You always know when the shark is ready to be jumped on a particular franchise when the inevitable event occurs and its logo graces a condom. This kind of novelty is always concocted to appeal to that element that looks at crass things and can't get over the irony of its edging into moral taboos. Why don't we just get it all out of our systems. "LOL, a Watchmen condom! Naughty, naughty." (Or something to that effect.)
We've been down this road many times before. Teenage Mutant Ninja Turtles condoms were all the rage in the 90's, as were condoms themed in Pokemon, and Power Rangers. (Not sure about that last one, but I am not wasting time researching this.) Although, in Warner's defense, those were commercially marketed products, unlike Watchmen's.
Am I implying that the shark has already been jumped with this film? Hardly. But there is still a part of me that is anticipating disappointment, especially when the hype is loud and film promotion already seems to be patting itself on the back. The hype machine has started to kick into gear, the trailers air regularly, and novelty merchandising (like condoms) are in full effect. Here's to hoping that Watchmen lives up to everything.
Hopefully, this won't be as bad of an omen as it was for other films.
*Fake for the humor-impaired.