2008 Console Sales Analysis: Microsoft Down, Nintendo Up, Sony Mixed


Posted January 23, 2009 - By r_pad

To quote my favorite CEO that ever existed, "And one last thing...." You really didn't think I'd let you go for a weekend without giving you some interesting console-wars data to eat up, did you? Well here it is! Gamasutra has done a fine analysis of The NPD's 2008 console sales data. After busting out some awesome pie charts and breaking the information down, Gamasutra has concluded:

"The key observation here is that Microsoft's market share, both in dollars and in percentage, contracted marginally. While Sony's dollar share increased slightly, the total increase in the size of the industry actually resulted in a decrease in its percentage of the market.

All of that lost share, of course, has shifted to Nintendo's column, and the company now appears headed for a nearly 50 percent share of the market in terms of its own hardware and game sales, plus third parties selling merchandise for it."

It will be interesting to see how it all plays out in 2009. Will Nintendo take a dip since so many people already have DS and Wii systems? Or will the company continue to run wild (like Hulkamania) with those two consoles and the DSi? Will Sony start to close the gap in a significant way this year? Or will Microsoft take a bigger lead? As always, I want to know what you think!

2008 Console Sales Analysis: Microsoft Down, Nintendo Up, Sony Mixed


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