Hirai: "Xbox 360 Lacks Longevity"


Posted January 20, 2009 - By Stephen Johnson

According to Sony chairman Kaz Hirai in Official PlayStation Magazine, the Xbox lacks "longevity." Hirai feels that Nintendo is no competition to Sony and his company's PlayStation 3 is destined to win the console war. 

"It's difficult to talk about Nintendo because we don't look at their console as being competitors," Hirai said. "They're a different world and we operate in our world -- that's kind of the way I look at things...And with the Xbox - again, I can't come up with one word to fit. You need a word that describes something that lacks longevity.

"Last time I checked, they've never had a console that's been on the market for more than four or five years and we've committed to a ten year life cycle, so you do the math," Hirai said. "Unless things go really bad there's no way that at the end of a life cycle our competition is going to have a higher install base."

Sony, of course has experience creating long-lasting systems: The PlayStation 2 is still going strong almost a decade after its release... but I wonder if the PS3 and 360 will be pretty much instantly dropped when the PS4 and the Xbox 720 come out...


Hirai: "Xbox 360 Lacks Longevity"


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