After EA's digital rights management (DRM) fiasco with Spore, publishers and developers have been looking for the best way to implement DRM without pissing off customers. For the PC version of Saints Row 2, developer Volition is going with Valve's Steam. According to a Volition community moderator:
This seems to be the current best-case scenario for PC gamers. Publishers love DRM and it's probably not going away any time soon. At the same time, heavy-handed DRM can drive away customers. Steam offers a solution that isn't very intrusive, which means satisfied publishers and happy gamers (for the most part). For you PC gamers out there, is Steam "light" enough that it doesn't bother you? Does it get something of a pass for being a Valve service? Or will you not be happy until all forms of media are DRM free?