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Google Bringing AdSense To Games

jmanalang
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Posted October 8, 2008 - By jmanalang

Google's "AdSense" program, where specific products are embedded into an almost-commercial like promotion in video games, will beginning offering its beta campaign to a select number of online game publishers. Product marketing manager Ryan Hayward stated the following on the program's blog:

"As a beta user of AdSense for Games, you can display video ads, image ads, or text ads within your online games to earn revenue. You'll be able to show these ads in placements you define, such as interstitial frames before a game, after a level change, or when a game is over. Members of our AdWords team will sell your in-game ad placements directly to top brand advertisers, and you'll also see contextually targeted text and image ads based on content and demographic information."

According to Hawyard, "eligible publishers must have a minimum of 500,000 game plays per day and have 80% of their traffic from the U.S. or the U.K.". Hit the jump to see an orientation video of Google's AdSense straight from their blog.

Google Bringing AdSense To Games
http://www.g4tv.com/thefeed/blog/post/689929/google-bringing-adsense-to-games/
http://files.g4tv.com/images/blog/2008/10/08/633590782034722892.jpg
BlogThread_689929

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