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Pres. Candidates Ignoring 'Second Life'

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Posted August 18, 2008 - By Patrick Roche-Sowa

Some of us remember the incidents of vandalism aimed at former presidential candidate John Edwards' Second Life Campaign Headquarters. However, as the election comes down to a two-man race, both major candidates have been ignoring the persistent online world, despite it's 14 million inhabitants and their ability to donate funds to both campaigns. While both McCain and Obama have headquarters in Second Life, they are usually empty, sending the wrong message about either candidate's momentum. Can they afford to ignore such a large community in this day and age?

"If you're working inside a campaign, your single goal is to get your guy in the White House,'' said Nancy Scola , a writer and former congressional aid. "It doesn't leave a lot of room and motivation to play with new technology. Why mess with what's working?'' Sound argument, but that would mean you're ignoring the all-important "Furry" demographic.

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Pres. Candidates Ignoring 'Second Life'
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