Doug Kennedy, founder of digital games distribution company Publisher X, said that the iPhone should be considered to be the Wii of portable gaming.

Prior to the Wii's release, many have speculated  (and competitors currently still) that the system was simply a fad that will eventually wear off. “The way this industry operates, they will discredit and not actually validate the platform until it damages their credibility not to validate it,” said Kennedy. He referred to the Wii's current success, stating that the iPhone will experience the same initial criticism Nintendo's system received, but Apple's product will soon break the mold.

“I’ll tell you first-hand, behind the scenes, [Apple is] paying very, very close attention and I think there is a level of concern about the level of publishers and developers [working on the iPhone]," said Kennedy. Check out our exclusive interview with Doug Kennedy and developer Capybara Games for more info about iPhone games.

MTVMultiplayer: iPhone Is Wii Of Portable Gaming, Says Publisher