MicroSoft: 'Wii Novelty Will Wear Off'


Posted July 7, 2008 - By Stephen Johnson

In an interview with game site Gamasutra, Aaron Greenberg, Microsoft's director of product management for Xbox 360 and Xbox Live, had some choice words for Nintendo Wii owners: You'll eventually see the light and buy a 360.

"There's a difference in the type of customer that is buying the Wii. When you think about it, there's a difference between trying to be the number one console with nine year old gamers, and being the console that offers the most experiences from 13 to 33...those customers are eventually going to want to graduate to an Xbox 360 experience."

[The Wii] is like something they break out when people come over, and it's maybe a fun thing, but it's almost like the same people that buy a karaoke machine, you know? They're not really buying it for games, they're just buying it as a novelty."

So, accurate or not? DO you only blow the dust off your Wii when people come over?

Gamasutra: Microsoft's Greenberg: Wii Customers May 'Graduate' To Xbox 360

MicroSoft: 'Wii Novelty Will Wear Off'


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