Video rental giant Blockbuster is being sued by a woman in Texas for privacy violations related to its Beacon ads on Facebook.
The plaintiff is seeking class-action status, claiming that the the way Blockbuster uses the names and images of Facebook members without permission in ads is a violation of her privacy rights. It could also be a violation of the Videotape Privacy Protection Act, which prohibits video stores from sharing customer rental information without written consent.
But the real question here is when will I return my copy of AVPR: Aliens vs Predator – Requiem?
(…and the answer is NEVER! It sucked so bad I torched it…)
Techcrunch.com: First Facebook Beacon Lawsuit Hits Blockbuster