Apple certainly has the spotlight right now with their recent iPhone SDK release, but Google isn't going to let them hog all the attention.
Rich Miner, who is the group manager of mobile platforms at Google, said, "Once you have devices out there from Motorola, HTC, Samsung, and so on, there's a much larger potential market on Android than for the iPhone."
"It's great that people are finally building tools so all of these third-party applications can be built and get out there, (but) there are things I saw people doing with the first version of the Android SDK that it seems like you can't do with the iPhone - at least at the moment," he said.
Let's examine this.
Google's approach appears to be very PC-like at first with its strategy of multiple manufacturers for a single platform, but it seems to be more Linux-spirited than anything else. The open platform will hopefully be home to tons of software that runs on a variety of devices. There are merely minimum requirements to running Android.
Apple's approach seems Mac like (how fitting) with its one piece of hardware, but the closed software environment is actually more PC/Windows than OSX.
The response to Apple's SDK seems to be large and worthy of traditional Apple hype, but will developers be able to deliver? Early reports on Android seem to be muted and less enthusiastic, but that could be chalked up to a lack of a device to go with it.
Either way, competition between Apple and Google is a good thing because it will ultimately force better and better products from them and the community.
TimesOnline.co.uk: Google takes swipe at Apple's iPhone