MC Hammer Touches The Net


Posted January 2, 2008 - By Frank Meyer

Rap vet MC Hammer is launching a website called DanceJam.com that hopes to give Youtube a run for the money in the online dance video world.

The man who made the phrase “You Can’t Touch This” famous (hey, does anyone even remember that phrase?) is scheduled to launch the site later this month, which will stage head-to-head competitions where contestants submit videos that will be judged by viewers ala Dancing With The Stars. The site also will provide demonstrations and information about a wide variety of dances.

Hammer (a.k.a. Stanley Burrell) is co-founder and chief strategy officer for the site, and managed to convince Silicon Valley investor Ron Conway provided DanceJam with $1 Million in startup funds.

“I expect [Hammer] to integrate all his knowledge into this website,” Conway said recently. “He is the lightning rod for this whole thing.”

So who the hell potentially cares about sucvh a site? Welll…er, YOU! The most popular video in Youtube history is the "Evolution of Dance," so someone is watching this crap!

“There is no high-tech lingo or business strategy that you can talk that is above my head,” Hammer said in an interview. “I breathe this stuff.”
MC Hammer returns to launch DanceJam.com

MC Hammer Touches The Net


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