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World Cup Does Pretty Well In Television Ratings

mdalonzo
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Posted July 25, 2006 - By Mike D'Alonzo

The 64 matches of the World Cup that ran from June 9th to July 9th each garnered a viewing audience worldwide that was the equivalent of the Super Bowl. Considering that the Super Bowl is the most watched sporting event in the U.S., having 64 of them is a pretty decent amount of people watching the World Cup.

The final, in which Italy beat France on penalty kicks, drew a viewing audience of about 284 million people. Not bad for a sport that most Americans still don't like. If, like the metric system, soccer ever makes a dent in the society here, it will be even bigger.

Yahoo! News: World Cup scores TV equivalent of 64 Super Bowls

Tags: Sports, TV
World Cup Does Pretty Well In Television Ratings
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