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Effective Fashion Marketing

Baxter
Posted July 6, 2012 - By Joseph Baxter

Effective Fashion Marketing

For this particular piece of clothing, Walmart is counting on the perpetually-ironic sensibilities of hipsters, who for them, it would be ironic to even be in a Walmart in the first place.

They just toss these suckers in a bin and let people hunt for them, allowing the customers to feel like they discovered it like some obscure indie band.

[Source]

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